The Middle Way was taught by Siddhartha Gautama, the Buddha. Born into a rich family in the ancient city of Kapilavastu, Gautama lived a comfortable, privileged life within the grounds of his family’s palace. Gautama first set foot beyond the confines of wealth and luxury at the age of 29. He was horrified by what he saw — death, disease, misery, suffering. Humbled by this new reality, he was struck by the realisation of the thread of suffering running through humanity. From that moment, Gautama began his quest to find a way beyond suffering, to Nirvâna.
Let’s begin with a simple truth: the mainstream media, particularly the advertising industry, defines beauty standards. These definitions are deliberately unattainable and perfect, because they fit an agenda. Making us feel bad about how we look works in the favour of profit-making corporations. With multiple billions at stake, it’s unlikely we’ll witness diverse, attainable and imperfect definitions of beauty in the mainstream media, at least in our lifetime.
It’s official — Instagram is the worst social media site for mental health. All social media sites have a potentially detrimental effect on the way we feel, but Instagram, with its heavy focus on imagery, has a particularly negative impact on one specific area: body image. Instagram isn’t the instigator of body image issues, of course, but instead a heavily-filtered reflection of a culture that objectifies, sexualises and commodifies the human body, while promoting unattainable and unrealistic standards of what beauty is.